EVALUATION

1. In what ways does your media product use, develop or challenge forms and conventions of real media products?

POWERPOINT:

2. How does your media product represent particular social groups?

VOICE RECORDING - SOUNDCLOUD:

Go to this link -> https://soundcloud.com/timtimland/new-recording-2

I had decided to do an R&B/ Hip Hop genre, this is because of the results I had received from the surveys I had given online and handout, the highest interest was of this genre. Also seeing the outcomes of choices has chosen the age range.

My media product represents similar social groups to magazines such as VIBE, Billboard, XXL or any other young adult magazines. R&B/Hip Hop originally comes from Black people, but then expanded to all races now as it has hit globally to everyone’s attention.

Therefore the model portrayed as the main featured artist is Asian, which not much magazine have but nowadays, more artists within this race are become known. Therefore this gives a different effect and could also attract audiences within the same race.

This is because it is a “trendy” magazine, which ages 16-24 mostly look at, this, is because of the language used and images used. Therefore it would be most appropriate for people between these age ranges.

The product is not aimed at a specific gender, as I feel this could be at interest for both males and females. This is due to the variety of information mentioned on the cover and contents page. The gossips and fashion tips would be at interest for females whereas the rap battles or albums mentioned it could attract males.

Also the clothing of the models would have a huge impact on the audience as well, the first model who is portrayed in both front cover and double page spread is wearing a fashionable and trendy outfit as it is casual and many guys wear clothing just like it.

The second model who is portrayed in the contents page is wearing a girly yet casual outfit as well but only the headpiece created a more elegance and chic look. But this is what most female artists within this genre would wear, they tend to wear something which is interesting and eye catching whereas the males would wear something a bit more laid back.

The colours as well are dull and neutral yet work very well for the whole mystifying and fascinating look. Although many would have colour especially the females will tend to have bright shocking colour or the makeup would be very abstract and quite wild. I thought having the clothing simple could also attract an audience as they can relate to it.

Having these two different outfits I feel would affect the audience's attention as well as make them want to look through it. As the use of colours and style of clothing would attract the audience age range aimed at, as they are young adults who majority would wear dark and relaxed clothing.

3. What kind of media institution might distribute your media project and why?

VISME:

Go to this link -> https://my.visme.co/projects/evaluation-b63e15

4. Who would be the audience for your media project?

TYPE:

For my project, the target audience would be aimed at teenagers, this is because the genre is of R&B/Hip Hop, which most teenagers listen to, and therefore it would be best if I keep my project at interest for them. 

This means I would have to concentrate on the images and amount of text used, as I would not want the audience to feel bored. And so it would have to be exciting and very attractive as the main reason for teenagers to look at a magazine is because of the cover star, they would then look at the information on the magazine. 

For that reason, the theme would have to be trendy and stylish. But it is not aimed at a specific gender, ethnicity or race, hence why it is aimed at a large audience. This also means that I have a chance of attracting an audience who may not usually read a magazine of this genre but by presenting it in a way for a range of people, helps attract new audiences as well. 

Furthermore, magazines of this genre consists of; gossips, interviews, fashion tips, launches, news etc. for that reason, it can include; posters, ticket offers, inserts etc. which would further interest many people.

5. How did you attract/address your audience?

MINDMEISTER:

Go to this link -> https://www.mindmeister.com/526067885/how-did-you-attract-address-your-audience

6. What have you learnt about technologies from the process of constructing this product?

PREZI:

Go to this link -> <iframe frameborder="0" webkitallowfullscreen="" mozallowfullscreen="" allowfullscreen="" width="550" height="400" src="https://prezi.com/embed/loqqunzfykak/?bgcolor=ffffff&amp;lock_to_path=0&amp;autoplay=0&amp;autohide_ctrls=0#"></iframe>

7. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?


VIDEO RECORDING:

I think I have understood the conventions of magazines better than I did before; this is because of the music magazine analysis of the front cover, contents page and double page spread. I now understand how music magazines have used different features and techniques to draw the audience in.

I found out that a lot of magazines used sky lines above their masthead to get the audience to read it first so that it gives a bit of information to the reader that may be important. And also other structure techniques of a magazine to make it look more professional also adding a bar code which I had completely forgotten on my prelim task. However this could mean the barcode was at the back of the magazine but we did not had to create that but then again most magazines have the barcode at the front.

During the process of my media product, I have also improved my skills on Photoshop and learnt so much more than I did at the start. My preliminary task was a very basic product whereas my final product has a lot more included because of the new things I had learnt.

At first Photoshop was very new to me, using it for my prelim task was quite difficult therefore I had kept it simple and not much has been put into it, the basic edit skills have been done such as brightness, contrast and saturation of the images and then crop or adding text.

Whereas in my final product I have edited the images using a variety of tools such as brush tool that can be changed in a number of ways, lasso tool and spot healing brush tool. There are many editing tools that can be used that created the images I had used for my final piece at a higher standard than the images on my prelim magazine.

Also I think that my photo shoot for the final task went much better than the one in the prelim, the reason for this is because the date and timing was planned beforehand and not last minutes like the prelim. Also the outfits were decided and organised as well as the location of where the photo shoot will be taking place and also I had taken a wide range of images for the final piece.

Creating a questionnaire and seeing the results and creating my product based on what the audience has suggested, has helped me greatly in completion of my work. This is because I then knew what features or how my magazine should look such as genre, colours or even language. Taking the audience feedback is vital in order to create a product as it needs to be at their interest due to them being the customers.

And as a result, my progress throughout the media product had improved hugely even to the final section of the course of the evaluation. Using different technologies and software’s has all been done due to creating the product for this course.